Managing multiple generations in Orange County, California

An SIR Case Study | Back to OUR WORK


SIR Client: Orange County Transportation Authority

Challenge: Orange County, California, home to Anaheim and Disneyland, engaged SIR in late 2016 to provide generational training to all 2,000 employees of the Orange County Transportation Authority (OCTA). With a workforce ages 18 to 72, OCTA had four distinct generations interacting daily.

Action: SIR developed and deployed a comprehensive train-the-trainer program for OCTA. Built on similar training SIR had shared earlier with NASA, Sentara Healthcare, Wells Fargo, and others, the approach included a pre-session “Gen Q” assessment to measure participants’ generational aptitude, as well as materials and training for in-house trainers, onsite in-person training, and access to 27 online videos and other course materials for all participants.